Jurnal Ilmiah Padma Sri Kreshna https://ejournal.widyamataram.ac.id/index.php/padma <p>Jurnal Ilmiah Padma Sri Kreshna with registered number ISSN 1411-8114(print) and <span> E-ISSN 2685-2160 (online)</span> is a scientific journal that publishes the results of research in the field of multidiciplines science. This journal is published by LPPM<span title="FTP UGM">,</span> Universitas Widya Mataram, Yogyakarta.</p><p>Since 2019, Open Journal Systems (OJS) has been applied for all business process in Jurnal Ilmiah Padma Sri Kreshna. Therefore, the authors are required to register in advance and upload the manuscript by online. The process of the manuscript could be monitored through OJS. Authors, readers, editorial board, editors, and peer review could obtain the real time status of the manuscript. Jurnal Ilmiah Padma Sri Kreshna publishes two times in a year i.e. April and October</p> Universitas Widya Mataram en-US Jurnal Ilmiah Padma Sri Kreshna 1411-8114 Inovasi Diversifikasi Produk Pangan Fungsional Berbasis EmponEmpon Lokal sebagai Strategi Ketahanan Pangan di Kelurahan Kedungkeris Kecamatan Nglipar, Gunung Kidul https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2091 <p><em>The development of product diversification based on empon-empon</em> <em>by the Seger Waras Agricultural Industry Group (KITSW) in Kedungkeris Village, Nglipar District, Gunungkidul Regency, faces several challenges, particularly in post-harvest handling, standardized herbal product processing, and conventional marketing strategies. Through the Community Partnership Program (PKM), the implementing team provided solutions via several forms of assistance:</em><em> 1) training and mentoring in optimal post-harvest handling of empon-empon 2) training and mentoring in the production of simplisia and functional beverages based on empon-empon, and 3) training and mentoring in business management and digital marketing strategies. As a result of the program, proper post-harvest handling and processing practices were successfully implemented, leading to the production of simplisia and functional beverages under the brand “Saras Kasuri Toga”. Marketing efforts were also improved, not only through conventional methods but also via technology-based platforms such as the website </em><em><a href="https://kedungkeris-mart.com">https://kedungkeris-mart.com</a>).</em> <em>This program has contributed to enhancing the competitiveness and welfare of the farmer group in managing their business, strengthening local food security, and creating new employment opportunities for the surrounding community.</em></p> <p><strong><em>Keywords:</em></strong><em> diversification, local empon-empon, functional food, food sovereignty</em></p> Masrukan Elisa Tri Nursari Eman Darmawan Bahri Copyright (c) 2025 2025-10-02 2025-10-02 7 2 1 8 10.37631/psk.v7i2.2091 Transformasi Kewirausahaan KUBE Kamboja melalui Pemasaran Digital Inovatif Penunjang Wisata Religi di Kelurahan Banjarsari, Surakarta. https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2093 <p><em>KUBE Kamboja in Kelurahan Banjarsari, Surakarta faces obstacles such as low digital literacy, limited capital, and limited market access. This Beginner Community Empowerment Program aims to encourage women's entrepreneurship and create women-friendly jobs in the development of creative industries in the form of regional souvenirs. The PMP approach integrates training in information technology, entrepreneurship, licensing management (PIRT), digital marketing, and product diversification of souvenirs based on local wisdom. The program results show an increase in KUBE members' understanding of the importance of entrepreneurship and product marketing strategies, which has implications for the progress of MSME businesses. By strengthening the institutional capacity of KUBE through PKM, it is hoped that women will have equal access to economic opportunities and decent work. It is hoped that this program can be replicated by other KUBE and contribute to sustainable women's economic empowerment strategies.</em></p> Oktiva Anggraini Nisfatul Izzah Iva Mindhayani Copyright (c) 2025 2025-10-02 2025-10-02 7 2 9 17 10.37631/psk.v7i2.2093 Penerapan Digital Marketing pada Kelompok Tani Wanita: Strategi Inovatif dalam Pemasaran Produk Pangan Lokal https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2092 <p>Pemasaran digital telah menjadi strategi krusial bagi Usaha Mikro, Kecil, dan Menengah (UMKM) untuk memperluas jangkauan pasar. Kelompok Wanita Tani (KWT) "Bunga Padi" di Dusun Blawong II, Bantul, menghadapi tantangan pemasaran produk olahan gadung akibat persepsi negatif konsumen terhadap umbi gadung yang dikenal beracun. Kegiatan pengabdian ini bertujuan untuk mengatasi masalah tersebut melalui pelatihan dan pendampingan pemasaran digital. Metode yang digunakan meliputi identifikasi permasalahan, sosialisasi, pelatihan, pendampingan, serta evaluasi menggunakan desain pretest-posttest pada 15 responden. Hasil analisis dengan uji T berpasangan menunjukkan nilai p-value 0,0024, yang berarti terdapat perbedaan signifikan antara pengetahuan dan keterampilan digital marketing sebelum dan sesudah intervensi. Hal ini menunjukkan bahwa program ini sangat efektif dalam meningkatkan kapasitas pemasaran mitra. Diharapkan, penerapan digital marketing secara konsisten dapat meningkatkan nilai produk, memperluas akses pasar, dan menjamin keberlanjutan usaha pangan lokal KWT Bunga Padi.</p> <p><strong><em>Kata Kunci:</em></strong> <em>Dusun Blawong, Keripik Gadung, Kelompok Wanita Tani (KWT), Pemasaran Digital, Produk Pangan Lokal.</em></p> Iva Mindhayani Nissa Clara Firsta Intan Permatasari Copyright (c) 2025 2025-10-02 2025-10-02 7 2 18 24 10.37631/psk.v7i2.2092 Destilasi Minyak Atsiri di Kawasan Hutan Giring, Paliyan, Gunungkidul https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2175 <p>Abstract — The production of citronella in the Giring forest area involves Women’s Farmer Groups (KWT) and Forest Farmer Groups (KTH), who cultivate the plant in large quantities. Through an experimental approach, a simple essential oil distillation unit was constructed, followed by a production trial. The trial resulted in the extraction of crude essential oil with economic value. This activity has provided direct benefits to KWT and KTH by enhancing their knowledge and skills in processing citronella into essential oil, while also creating new opportunities to increase income and improve the local community’s economy.</p> <p>Keywords — production of citronella, Women’s Farmer Groups (KWT), Forest Farmer Groups (KTH), crude essential oil, community’s economy.</p> Septiono Eko Bawono Rosalia Widhiastuti SL Rosa Anwarudin Hisyam Tri Putro Pamungkas Copyright (c) 2026 2026-01-09 2026-01-09 7 2 25 36 10.37631/psk.v7i2.2175 Peningkatan Reputasi Usaha KWT Rukun Kunden Melalui Diversifikasi Produk Olahan Pepaya (Manisan Basah) https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2180 <p>Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan pengetahuan masyarakat mengenai diversifikasi olahan buah pepaya menjadi berbagai produk pangan bernilai tambah. Program dilaksanakan bersama Kelompok Wanita Tani (KWT) Rukun Kunden, Sidoluhur, Godean, Sleman. Tidak hanya berfokus pada produksi keripik pepaya yang sebelumnya telah dihasilkan mitra, tetapi juga mengembangkan produk lain seperti manisan basah, manisan kering, dan selai. Metode kegiatan meliputi pemaparan teori mengenai Cara Produksi Pangan Olahan yang Baik (CPPOB), teknik pengemasan, serta manajemen usaha, yang kemudian dilanjutkan dengan praktik langsung pembuatan manisan basah berupa cocktail pepaya. Melalui kegiatan ini, peserta memperoleh pengalaman dalam praktik pengolahan, pengemasan, serta penyimpanan produk agar siap dipasarkan. Peserta juga diharapkan mampu menyebarkan pengetahuan tersebut kepada masyarakat sekitar. Evaluasi menunjukkan adanya peningkatan rata-rata pengetahuan peserta sebesar 89,5%. Hal ini membuktikan bahwa kegiatan pengabdian telah memberikan nilai tambah sesuai dengan harapan anggota KWT.</p> <p><strong>Kata Kunci: </strong>Pepaya, Proses Pengolahan, Manisan Basah, KWT.</p> Dyah Titin Laswati Nissa Clara Firsta Siti Lestariningsih Copyright (c) 2026 2026-01-09 2026-01-09 7 2 37 43 10.37631/psk.v7i2.2180 Pemberdayaan Kelompok Wanita Tani Migunani Kulon Progo Melalui Tumpangsari Tanaman Jagung Manis Kedelai Sayur Berbasis Nir Limbah https://ejournal.widyamataram.ac.id/index.php/padma/article/view/2149 <p>This community service program aimed to empower the Migunani Women Farmers Group (KWT) in Donomulyo Village, Nanggulan, Kulon Progo, through the implementation of intercropping syste, of sweet corn and vegetable soybeans based on zero-waste farming practices. The program employed two main methods: socialization and participatory mentoring over six months, involving 35 members of the group. The socialization stage focused on the concepts of incropping and the utilization of crop residus as organic fertilizer, while mentoring activities included demonstration plots and field monitoring. The results showed that the intercropping system implroved lan-use efficiency and produced 485 kg of sweet corn and 420 kg of green fodder from 400 m<sup>2</sup> of land. This initiative not only enhanced the income and economic independence of women farmers but also fostered awerness of sustainable agriculture through zero-waste practices. The empowerment model developed in this program has strong potential to be replicated by other farmer groups in the Kulon Progo region.</p> <p>&nbsp;</p> Eska Stefani Ignasius Suprih Sudrajat Darnawi Darnawi Evi Setiawati Copyright (c) 2026 2026-01-09 2026-01-09 7 2 44 49 10.37631/psk.v7i2.2149